by: James Salerno
The recent Google Panda update has raised the bar not only for SEO experts but also for web designers. It’s getting tougher and tougher to rank well and that means that you really have to pay attention to all designing and Google ranking factors. When we do this, search engines rewards us because we are rewarding our audience and providing them with the information and experience they are looking for. The following points will help you to make your website panda proof:-
1. Content is key:The Panda algorithm update emphasizes providing assurance only on websites that contain unique and useful content. This will help users better find content relevant to their search. If you provide web page content that is unique, relevant, high quality and preferably 1000+ words, your site will likely be rewarded with improved rankings and therefore, increased traffic.
2. Above the fold design: Narrowing your header images, removing header banner images and pushing more content onto the top of your site will help with Panda.
3. Web Page indexing: A website with more than 100 web pages and maximum pages indexed by Google would be considered as a Panda friendly website.
4. Page rank: Page rank is still one of the most important factors. PageRank is an independent measure of Google’s perception of the quality/authority/credibility of an individual web page. It does not depend on any particular search phrase. Google conveniently reports this as a number from 0-10 (10 being the best).
5. Check your Domain registration: Domain registration for five years helps to enhance authority points. This is a small tip, but every little bit helps.
6. Webmaster tools: It enables webmasters to get a better idea of what Google “thinks” about their web sites, how the Google “spider” sees them, and what improvements could be made.
7. Social media proof: Google Panda takes social media trends seriously and content that is loved by social media sites like Twitter and Facebook gets better position in search engines.
8. Optimize for Fast Load Times: Avoid flash, single background images in the website. Google tends to favor sites that are snappy, quick, and fast.